Our Leadership Team
Paul Straus, CEO
Red Leaf Developments, Inc. was founded in 2005 by Paul Straus, a graduate of the demanding Landscape Architecture program at Cal Poly San Luis Obispo. During his first job as a teenager working in the industry, Paul witnessed the challenges that clients faced: poor communication, incomplete work, unprofessional appearances, and missed deadlines. Paul created Red Leaf Developments and Green Care Exterior Maintenance as a solution to deliver an exceptional client experience that results in delivering an outdoor living environment that is second to none.
Paul built the integrity of Red Leaf and Green Care on lasting relationships – both with clients and his talented team. His dream of building a design-build firm that houses expertise under one roof has earned Red Leaf the Residential Design Awards in both 2013 and 2014 from the Sierra Chapter of the American Society of Landscape Architects. Voted Roseville’s Best Landscape Design Firm in 2014, Red Leaf is living up to Paul’s early vision as a trusted solution in luxury landscape and pool design and installation.
Tony Slade – Senior Client Advisor
Tony communicates between the client and crew leaders how the client’s finished products appear. Tony meets with our clients to show how finished products will look and after discussing the options with the clients informs the construction crews how it should be finished.
Nick Conway – Field Operations Manager
Nick manages the day to day activities of our employees and also serves as the liaison between Red Leaf job site operations. Nick is a Certified Pool Operator and also holds a QAC applicator license.
His extensive knowledge in each aspect of the job site helps to maintain details on all jobs. Nick plays an integral part in recommending appropriate equipment for pool and landscape operations and design that focus on saving energy while protecting the environment. He has been a valued member of the team since 2008.
Eric Frizzell – Operations Manager
Eric provides coordination between the job-sites and the delivery of goods and products. Eric communicates with our distributors and work crews to determine when products need to be delivered. Eric is also responsible for coordinating our crews schedules and ensuring that each crew is completely finished with their tasks before moving on.
Levi Rynearson – Designer
Levi joined the Red Leaf team as an Intern and was hired on as a Designer upon graduating from UC Davis with a Bachelors in Landscape Architecture. In addition to aiding Paul on creative designs, Levi serves as a liaison with architects and engineers, manages HOA submittals, and pulls permits to support the overall project efforts.